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SEO in Vertical Markets

We are proud to have been providing SEO services in specific B2B and B2C verticals for several years. These include surveying, legal services, estate agency and e-commerce. We’ve gained enough experience to consider ourselves specialists in these verticals.

We are able to demonstrate short and long term improvements in search positions for businesses in these verticals, whether local or national.

So we’re pleased to announce that we are approaching potential clients in vertical markets with a tailor-made proposition based on this deep experience. The first specialist vertical proposition is SEO for solicitors and law firms.

SEO services for solicitors

If you are a solicitor in the UK and need to gain exposure on search engines on a long-term basis, we’d be delighted to hear from you. Please read our page on what we can offer to you.

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Just one month of SEO for this client rocketed them to #1 positions in Google search for many of their chosen keywords.

Domain name trademark registration scam

Fake Trademark Protection Scams

Domain name trademark registration scamHave you ever received an email from a company in China or the Far East saying something like this:

Dear Manager,

Regarding registration of your company name (your name), hereby send the confirmation letter, please read it carefully.

We are an agency engaging in registering brand name and domain names. Today, Our center received an application from XXX Company and they apply to register (your name) as their brand name and some top-level domain names(.CN .HK etc).

We found the main body of domain names is same as your company name. I am not sure about the relationship between you and them. Please tell me whether or not your company authorizes them to register names.

We are dealing with the application and we need to confirm whether you have authorized them? If you don’t authorize them, please reply me an e-mail. Looking forward to your reply.

Best regards,

Name | Service & Operations Manager

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Web-to-email forms

Why Do Web-to-Email Contact Forms Stop Working?

Email contact forms on websites are notoriously bad at just … working! They work one day and just suddenly stop working the next. Usually the first you know about it is when you notice that you haven’t had any email enquiries from your website for a while.

Here are some tips on why email contact forms stop working and what to do about it! This is a non-technical article, so you won’t need to be a geek to make use of it.

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SEO services for solicitors

Website Support Contracts – What You Should Know

So – you’ve found a website maintenance company who have the perfect tech skills to help you. Great! Hang on though, before charging in, here are a few tips on how to get the best website support contract for you with your chosen web support team. Read more

Website management

What Do Website Management Companies Do?

A good website management company should make your life easier by taking away the burden of maintaining your website. If you’re thinking about engaging a company which provides website management services, this article will give some pointers on what to look for and what you should expect them to deliver.

Website management involves a wide range of activities, from creating new pages and images, analysing user data, suggesting improvements, keeping you legal and secure and ensuring your website performs optimally.

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Why does my website say "Not Secure"?

Why Does My Website Say “Not Secure”?

https encryption

To remove the “Not Secure” warning from your website, and replace it with the trusted “green padlock”, you need to install an SSL certificate.

Your website will be flagged as “Not Secure” in a web browser if it does not provide any encryption of the data which passes between the website user and the site.

This data could include things like usernames and passwords, data captured in online forms, comments, credit card details, or any other kind of data, including simply requesting web pages from the site. Read more

domain name extensions

How to Choose the Perfect Domain Name

If you own a business, you know that every detail of how you present yourself is crucial. First impressions count. Very often, the first time a new customer will encounter you is via email or your website, and the first thing they see is your domain name.

There are already 300 million registered domains. So finding one which stands out and represents you perfectly is vital. After 20 years of advising customers on registering domains, here is our best advice.

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WordPress Yoast SEO MySql query

Auditing WordPress Websites for SEO with Yoast and MySQL

Let’s say you run WordPress with the Yoast SEO plugin. As time goes on you add hundreds of posts and pages. Some of these will have strong SEO titles and metas, some less so. It’s impractical to use the WordPress interface to audit them all.

You could use a site audit tool such as Screaming Frog, but this may not identify all content on your site, especially if there are no links to it. But this content could potentially appear in a site search even if not linked.

Here’s a MySQL query which will pull this information straight from your MySQL database so you can export it into an Excel document or CSV file, and hand off to somebody else for auditing. Read more

Pros and cons of outsourced webmastering

Outsourced Website Maintenance – Pros and Cons

More and more businesses are discovering the advantages of outsourcing their website maintenance. So what’s it all about and what are the pros and cons of outsourced website maintenance? Read more

AdWords Geo-targetting

Best Strategy and Tips for Local AdWords

Google AdWords is one of the best tools for driving traffic to a website quickly. But it can be a money-pit. We want to find the perfect balance between getting traffic and not spending too much money.

One way is to ensure that you are advertising the best geographical area. This article gives some tips on local AdWords.  Read more